Events

Creativity in Corporate and Marketing Communications

30/09/14 09:30

Creativity in trade association communications is the art of capturing the attention and interest of people in the association’s target audiences – stakeholders, observers and commentators. How can we make our communications stand out against the 5,000 or so other commercial messages which UK citizens receive every single day? This workshop describes a series of tried-and-tested techniques for generating fresh and engaging ideas, both individually and in groups. The techniques are drawn from the work of...

The Union Jack Club
SE1 8UJ

PR Strategy and Planning

02/10/14 09:30

This workshop sets out to provide members with the tools, techniques and systems used throughout the PR industry to develop a PR strategy and construct a PR plan consistent with their association’s needs and resources. It starts with the association’s business objectives: how can managed media and stakeholder communication help achieve these objectives more quickly, efficiently and inexpensively? The workshop studies change: whose perceptions, feelings and opinions need to be changed, to what degree...

The Union Jack Club
SE1 8UJ

Social media management tools and understanding analytics

08/10/14 09:30

Social media management tools and understanding analytics and evaluation to demonstrate ROI Workshop Agenda: - Using social media to support communications strategy - Review of free/paid-for management and analytics tools - Review and live demo of paid-for tool Sprout Social - Understanding analytics for core social media platforms - Evaluating analytics This workshop will be run by Deeson Member Communications and will include: Keynote presentation, live platform demo and interactive Q&A...

The Union Jack Club
SE1 8UJ

Providing added value for association members through effective EU lobbying

15/10/14 09:30

Typically trade associations are experienced UK Government lobbyists, but for many association members EU legislation is just as important, or more so. So trade associations need to know how to lobby effectively on behalf of their members in Brussels. This one-day workshop will cover all the basics of professional EU lobbying by trade associations: explaining how power is shared between the European Commission, the European Parliament and the 28 Member States, offering a practical check list of do's...

The Union Jack Club
SE1 8UJ

CEO Luncheon with Frances O’Grady, General Secretary of the TUC

16/10/14 12:30

TAF would like to invite you to a Luncheon with Frances O’Grady, General Secretary of the Trade Union Congress Frances is General Secretary of the TUC. Joining the TUC as Campaigns Officer in 1994, she launched the TUC’s Organising Academy in 1997. Frances headed the TUC’s organisation department in 1999, reorganising local skills projects into unionlearn which now helps a quarter of a million workers into learning every year. As Deputy General Secretary from 2003, Frances has led on industrial...

Elena's L'Etoile
W1T 2NG

Preparing for the Elections

21/10/14 12:30

Preparing for the Elections Date: 21 October 2014 Venue: Bates Wells Braithwaite, Scandinavian House, 2-6 Cannon Street, London EC4M 6YH Trade Associations that carry out any industry based campaigning around sector policies/legislation/funding etc. need to take particular care in the lead up to the general election 2015 to comply with relevant law and guidance. Expenditure in the regulated period on campaigning that is closely and publicly aligned to the policies of any party or group of...

Bates Wells Braithwaite
EC4M 6YH

CEO Luncheon with Iain Wright MP, Shadow Minister for Industry, Business Innovation and Skills.

23/10/14 12:30

TAF would like to invite you to a Luncheon with Iain Wright MP, Shadow Minister for Industry, Business Innovation and Skills. Iain Wright qualified as a chartered accountant with Deloitte & Touche, the global accountancy and professional services firm. He worked for Deloittes for seven years before joining One NorthEast, the regional development agency, where his role comprised of advising on governance and risk management. Prior to becoming MP for Hartlepool in 2004, Iain was also a Councillor on...

Elena's L'Etoile
W1T 2NG

TA Best Practice Exchange 2014

06/11/14 09:00

The 2014 TA Best Practice Exchange is fast approaching and this year sees the 12th anniversary! This unique event runs over a whole day, with specialised break-out sessions to ensure you get the most out of the event. You will be able to network and share knowledge, experience and best practice with over 150 other trade associations in a vibrantly innovative environment. Attendees will be able to: • Pre-book sessions relevant to you from a comprehensive list of over fifteen topics, and design a...

Hallam Conference Centre
W1W 6JJ

Choosing and Using a PR/PA Consultancy

13/11/14 09:30

This workshop is designed to help TAF members select the public relations or public affairs consultancy best suited to their needs, and to manage the relationship with the chosen firm so as to secure its best possible performance. The agenda covers putting together a ‘long list’, methods for reducing it to a ‘short-list’, drafting a brief for candidates invited to make a presentation, assessing the merits of the competing agencies, negotiating terms and conditions, and agreeing a service...

The Union Jack Club
SE1 8UJ

Seminar for TA Chairmen

19/11/14 09:30

Each year a number of senior business people, with significant experience in running organisations and conducting meetings, are asked to take on the chairmanship of a trade association. However, they may well find the experience rather different from that which they have been used to. The result is that an incoming chairman struggles to get to grips with the role and may have to spend much time establishing a modus operandi - with the governing body and the chief executive. By the time this is the done the...

The Union Jack Club
SE1 8UJ

TAF CEO Luncheon with Kay Allen OBE, Founder, Trading for Good

27/11/14 12:30

TAF would like to invite you to a Luncheon with Kay Allen OBE, Founder of Trading for Good Speak biography: TBC Date and time: Thursday 27 November 2014 12.30 – 14.30pm The TAF CEO Luncheons are informal events (held under the Chatham House Rule) for the CEOs of trade associations. The aim of these lunches is to allow associations to share opinions on various policy and best practice issues and to raise topics of concern with leading opinion formers. To get the most out of these meetings, the...

Elena's L'Etoile
W1T 2NG